TRANSFORMATIONAL was the outcome of the new Dr Cialdini ‘Ethical Influence Practitioner’ program combined with coaching through Patrick van der Burght, in accordance with the training protocols design of the Cialdini Institute and Dr Cialdini. Students of the Ethical Influence Practitioner program with coaching, were able to not only grasp the Principles of Persuasion, but also developed impressive skills and competency in identifying and implementing the science of Persuasion.
Last coaching session showed the progress
Today we had our last coaching session in a series of 8 weekly sessions of just 1 hour. This was only the first time I was using the new teaching and coaching protocols from the Cialdini Institute, but I’ve taught people about Dr Cialdini’s Influence for many years, so students were in experienced hands. That said, the experience opened my eyes as to how much more fully the uptake of information was by the students.
Students went through the E-Learning portal in their own time many short training videos by Dr Cialdini, in preparation of the weekly coaching sessions.
Week 4 – A Hidden Gem
The Influence Process was introduced. A tested way to get the most out of group meetings and come up with usable ideas. In this case, pertaining to ethical persuasion approaches that could be used based on class cases people worked on. This worked very well and people’s creativity as well as understanding of the Principles of Persuasion surfaced.
Week 5 – Blooming
As a coach, the most rewarding thing is to see ‘the penny drop’. From week 5, you could see the transformation starting to surface. From understanding a principle, to really GETTING IT.
Week 7 – Test of creativity
Listening to each others ideas gave even more insights and angles that could be used. At the end, their creativity was tested further with a ‘case’ they could work on, that had no link to any of their personal work of private experiences. Thinking on their feet with for a situation never encountered before. They passed with flying colours.
Week 8 – Personal Action Plans
Throughout the Ethical Influence Practitioner program, students applied new found knowledge to their own unique personal influence challenges. Each week, they reflected how what they learned, could be used on that particular personal situation. In week 8 we shared those personal action plans and heard their interpretation and creativity, to identify genuine facts in their situation that would guide their audience to seriously consider what was being presented to them.
I’ve been teaching people about Dr Cialdini’s influence for over 20 years now, but I’ve never seen this transformation in students as I did through the new Ethical Influence Practitioner program WITH COACHING. Building on the student’s confidence and readiness, to consistently identify and implement improvements to the their approach, based on the science of persuasion.
Well done to my students who came from many parts of the world. Seeing their development was a privilege.
Patrick van der Burght
Cialdini Certified Coach
Founding Member Cialdini Institute
Ethical Influence Practitioner courses WITH Coaching – More info here
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